Product Design Engineering (PDE) Program in BINUS ASO School of Engineering (BASE) is constantly striving for the best for its students. International Design Competition Award constitutes the indicator for everybody to give the best on excellent design.

This article elaborate Red Dot Award, as the aforementioned design is originated source and adapted from and

Red Dot stands for belonging to the best in design and business.  Its international design competition, the “Red Dot Design Award”, is aimed at all those who would like to distinguish their business activities through design. The distinction is based on the principle of selection and presentation. Excellent design is selected by competent expert juries in the areas of product design, communication design, and design concepts.

The distinction “Red Dot” has become established internationally as one of the most sought-after seals of quality for good design. In order to appraise the diversity in the field of design in a professional manner, the award breaks down into three disciplines: the Red Dot Award: Product Design, Red Dot Award: Brands & Communication Design and Red Dot Award: Design Concept. Each competition is organized once every year. Further information on the award can be found here.

The Red Dot Design Award looks back on a history of more than 60 years: in 1955, a jury meets for the first time to evaluate the best designs of the time. In the 1990s, Red Dot CEO Prof. Dr. Peter Zec develops the name and the brand of the award. In 1993, a separate discipline for communication design is introduced, in 2005 another one for prototypes and concepts. You can find out more about the history here.

Prof. Dr. Peter Zec is the initiator and CEO of Red Dot. The entrepreneur, communication and design consultant, author and publisher developed the competition into an international platform for the evaluation of design.